A viral photo of a woman allegedly being ticketed for wearing a bikini in 1957 Italy captures the era’s tension—though the true story remains unclear.
Hollywood helped normalize the bikini in the 1960s, with stars like Brigitte Bardot and Ursula Andress turning it into a pop culture icon. By the 1970s, bikinis were everywhere.
Today, swimwear reflects a broader focus on self-expression, diversity, and body positivity. The bikini, once seen as rebellious, is now a symbol of personal freedom and evolving beauty standards.